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Telemundo is added to DirecTV Para Todos Programming

El Segundo, CA, May 18, 2000 -- DIRECTV, Inc. announced today that it has signed a multi-year agreement with Telemundo Network Group to distribute the Telemundo Network on DIRECTV PARA TODOSTM ("DIRECTV For Everyone"), the Spanish/English-language television service from DIRECTV.

Under the terms of the agreement, DIRECTV will launch TELEMUNDO, the nation's second largest Spanish-language network, on the DIRECTV PARA TODOS service by the end of May, offering both the East and West coast feeds in addition to the network's international channel, TELEMUNDO INTERNACIONAL. All three channels will be added to both DIRECTV PARA TODOS bilingual programming packages: OPCIÓN ESPECIALTM (Special Choice) and OPCIÓN EXTRA ESPECIALTM (Extra Special Choice) at no additional charge.

"The addition of TELEMUNDO to our programming lineup advances our commitment to offer programming that is not only relevant to the lives and cultures of Latinos, but is also inspirational and enriching," said Yolanda Macias, vice president of DIRECTV PARA TODOS Programming and International Services. "TELEMUNDO's wide range of programming appeals to all members of the bilingual Hispanic household - which is what the DIRECTV PARA TODOS service is all about."

When TELEMUNDO joins the lineup, the DIRECTV PARA TODOS service will offer more than 25 Spanish-language national and international channels including sports, news, religion, education and children's programming, as well as specially selected English-language channels - all in digital-quality picture and sound.

"Our pledge to provide quality television to Hispanic audiences is well served by this agreement," said Alan Sokol, chief operating officer for TELEMUNDO. "We are able to expand our reach to Hispanic audiences everywhere and are pleased to be associated DIRECTV."

Telemundo Network Group LLC is the fastest growing Spanish-language television network, committed to inspiring and exciting Hispanic American viewers by broadcasting unique, entertaining and informative programming. TELEMUNDO targets this growing and vibrant audience by delivering the best of Latino entertainment featuring a wide range of programming including novelas, talk shows, original sitcoms, sports and news, children's programming, hit movies, reality, entertainment and music programs.

The DIRECTV PARA TODOS service features Spanish-language programming from the United States, Latin America and Spain including Univision, Discovery en Español, FOX Sports World Español, Galavisión, MTV S, TVN Chile, Canal Sur, PUMA TV and The Weather Channel/El Canal del Tiempo among others. Customers will also have access to more than 210 English-language DIRECTV® channels, which feature a variety of sports, news, entertainment and family programming.

The OPCIÓN ESPECIALTM (Special Choice) package provides more than 15 Spanish-language and 24 English-language channels for $19.99 a month. The OPCIÓN EXTRA ESPECIALTM (Extra Special Choice) package offers more than 25 Spanish-language and 77 English-language channels for $31.99 a month. Both packages include seven channels of commercial-free Spanish-language music from Music ChoiceSM.

Hughes Network Systems, Thomson Consumer Electronics (under its RCA brand) and Mitsubishi Digital Electronics America, Inc. (under its Mitsubishi brand) manufacture a DIRECTV System that provides access to DIRECTV PARA TODOS programming. The receiving equipment includes important features for Hispanic families such as the parental lock-out system that allows parents to control their children's viewing and spending limits, and on-screen menu options in Spanish. A bilingual customer care center is available to assist customers 24 hours a day, seven days a week.
 

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